The Hard Truth About Growing a Small Brand When you run a small business, every day is a balancing act. You’re the product creator, customer service rep, marketer, and sometimes your own accountant. But there’s one thing most small business owners don’t realize they’ve also signed up to be: a publisher. That sounds dramatic, but it’s the reality of modern marketing. Whether you se... https://medium.com/@tanishka_2216/why-small-businesses-should-think-like-media-companies-even-if-theyre-not-one-7032477b6f84