The global Media Planning and Buying Market was valued at approximately USD 478.07 billion in 2024 and is projected to grow at a 4% CAGR through 2034, reaching nearly USD 707.66 billion. This market spans campaign strategy, media channel selection, negotiation, placement, and ROI-driven ad spend across both traditional and digital platforms. https://www.expertmarketresearch.com/reports/media-planning-and-buying-market